Internet Video Marketing – Online Traffic Generation Through Video Sharing Websites

February 28, 2009 by  Filed under: Video 

Online video is no longer just a source of information and entertainment. Video has become a new marketing option for online and off-line businesses . This new marketing method offers a cost-effective, easy and viral way to contact people searching for particular products and information about products.

YouTube has become a household name, even though it’s only a few years in existence. This video sharing giant is one of a number of video sharing websites that have emerged and their popularity has exploded. The vast amount of visitors to these sites make them an ideal place to market to a wide variety of people.

They now cover a wide range of niches and topics. If  you search on the Google search engine, there is a high probability of  YouTube videos appearing in the results. With thousands and even millions of views, videos are a fast, easy and cost-effective way to get your message out to a large audience. Many internet users prefer video and in many situations it is more effective than text. Users avoid  having to read through loads of text to find the information they are looking for. This medium is perfect for ‘how to’ products where you can look over the shoulder of experts in different niches, while they share their skills and information.

If a business or individual decides to include video in their marketing arsenal, an excellent resource is TubeMogul. TubeMogul submits a video to a popular video sharing websites including YouTube, MetaCafe, Google Video and other websites. This is a very powerful way to reach a large audience, so it would be a wise move to research this advertising tool as video’s popularity looks set to increase.

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