Marketing Tools To Help You Increase Website Traffic

February 17, 2011 by  Filed under: Search 

Website traffic is the lifeblood of any single webpage. This traffic is going to provide increased revenue from advertisements, but will also help to spread your name through the Internet. Any website that wants to be successful must work to continuously boost website traffic; websites that fail to do so will not be successful.

Marketing is an incredibly important tool for anyone looking to boost website hits and increase website traffic. There are plenty of marketing tools available to website owners, making it easier for them to drive traffic into their website. These are just some of the various marketing tools that can help you to increase your website traffic.


Search Engine Optimization will always be recognized as an important and crucial tool for those who are trying to increase website traffic on their webpage. Search Engine Optimization is a mixture of actions, including keyword usage and keyword placement, that help a website to rank high on search engine results. The higher that a website can rank on a search engine results list, the more likely it is to get high traffic numbers.

Back links

If you are trying to increase website traffic you need to get into the business of back links. Back links are links to your website that are found on other websites. There are multiple ways for a website to go about getting back links. These websites can back link on their own website and then ask those websites to do the same for them. Another way to do so is to actually purchase back links through marketing companies. They pay websites to offer your link as a back link on their website, giving you the links you need to drive traffic to your website through other websites.

Basic Advertising

Basic advertising campaigns are still an important marketing tools for websites who are looking to see a greater amount of traffic. These advertising campaigns are not as beneficial as other forms of marketing, but are still important and beneficial when done correctly. Avoid pop-up advertisements – they are seen as intrusive and generally turn away possible visitors and consumers.


If you are looking to increase website traffic you need to make sure that you are doing what you can do get people to your website. One way to do so is to pay for link redirection. Link redirection takes links that are now dead and redirects visitors to your website. This strong marketing tool makes it simple and easy for your website to see targeted traffic.

There are some websites that try to rely on basic advertising and basic marketing for an increase in traffic flow. While some will see increased numbers from these campaigns, most will fail to obtain the results they are looking for. Website owners must take the time to utilize various marketing tools, including search engine optimization and redirection, to see an increase in hits. Marketing can and will increase your hits, increasing your reputation, your brand, and your revenue.

Tom Koh is a web marketing expert. He has written numerous articles on website optimization and key word research. Currently he is a chief advocate of using artificially generated web traffic to help website improve their rankings. See

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