Joomla From SEO Point Of View

February 27, 2011 by  Filed under: SEO 
 

SEO stands for Search Engine Optimization and refers to various processes which are undertaken to enhance the online presence of a particular web portal and helps that specific web site to reach the very first pages of search engines for keywords pertaining to its niche business segment. It deals with driving quality traffic and that too in abundant numbers to escalate the business and ROI (Return on Investment).with advancement in technologies and advent of state of the art contrivances, newer technologies such as the Joomla Content Management system (CMS) are coming into the scenario.

Now Joomla has its own advantages of being open source hence free. Now the question comes to the point as to making use of Joomla is good when considered from the SEO point of view or is it wise to refrain from using Joomla templates and technologies, if we intend to bring into play Search Engine Optimization. If you are aware about web pages and their construction, you should know that there is a sitemap where every page is listed. The sitemap contains all the pertaining hyperlinks.

This not only does it part for web visitors but also assists the web site to be SEO friendly by allowing spiders and crawlers of major search engines to index the specific portal. Joomla CMS (Content Management system) can help you in downloading and installing numerous such sitemaps. Joomla CMS require content which are user friendly and not aimed towards SEO friendliness. Joomla has loads of in built features which will surely sweep you off your feet. Joomla has visible URLS which are very much SEO friendly and also has facilities for Customizable Title and Meta tags.

Now since duplicate and copied meta tags and title tags are penalized by search engines, Joomla has amenities to customize it and has different menus to make the chore straight forward and unproblematic. Joomla also permits you to use Nofollow feature which can be hugely helpful in making search engines refrain from ranking pages such as: – privacy policy, terms and conditions, contact us and a lot more. Custom 404 Error Page is emerging as the most sought after alternative in present times and in joomla you can customize this page and make sure that people do not witness the same redundant and monotonous error message and it also keep tabs of the broken links on your web portal.

This versatile Joomla Template also endows you with prospects to modify and alter header tag features. You must have come across and subscribed to RSS feeds, RSS stands for Really Simple Syndication and assists web site owners to update their web content without physically getting involved. One can contact SEO professionals to amalgamate Joomla web design with RSS feed features.

Joomla also endows web users with prospects of link exchange via an assortment of software and also supports newsletter. Joomla also help bloggers a great deal by proffering a plethora of user friendly contrivances to escalate you popularity of the blog. So Joomla is definitely Good for SEO.

Mr. Pankaj is a SEO expert, providing SEO Services India and lot more. He came from a technical background. He did MCA from a reputed institution in India. After just one year and great success in the role, Pankaj was promoted to SEO Manager (Operations). He is passionate about internet marketing technology and love to spend the valuable time to research and operate SEO operations Team. Explore SMO Services.

Article Source:

http://EzineArticles.com/?expert=Pankaj_Kumar_Singh

Pankaj Kumar Singh - EzineArticles Expert Author

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