Generating Traffic To A New Online Store

三月 28, 2011 by  Filed under: SEO 

I see it time and time again, eager young professionals looking to make a life change and start an online business. Although they may have the solid foundation for online success and an intriguing product, their business model will almost always fail miserably.

The most common misconception in e-business is that if one creates a website with a hip new product, or a product that has a solid sales track record for that matter, people will come by the masses to purchase. The odds of this happening are truly less than winning the lottery. Online business takes just as much time and effort as any brick and mortar Entrepreneur faces on a daily basis. Where will the product be marketed? How does your product or service differentiate itself from the hundreds of millions of companies currently in market today? Why will consumers CHOOSE to do business with your company, as opposed to the next business on the Google search queries? These are a few of several questions that should be asked prior to leaping in to the online business space.

Below are some key principles to take in to consideration when starting a new online business:

Principle #1. Traffic is imperative to the online success of your new e-biz. It doesn’t happen over night and discourages the vast amount of new online business owners. Frankly, it scares people away when they don’t see results within a predefined period of time. Most expect traffic to start instantly.

Principle #2. You must have a defining need that is met by the purchasing of your product/service. How will it positively impact the user and for what duration of time? Where will your product be in 2 years, 5 years?

Principle #3. Be relentless with your efforts. If you’re going to take the first step to construct a business model, do it correctly. Study SEO methods, or if you’re not comfortable, contact a professional who is. Online business requires an investment of both time and finance, just like any other business.

How Important Is SEO On The Success of My Online Business?

Absolutely imperative and I can’t reiterate this enough. over 70% of online shoppers utilize search engines to find what they’re looking for. If you’re a needle in a haystack, how do you plan on taking advantage of the vast amount of online shoppers on the Internet at this very moment? Although word of mouth is still a very powerful methods of sales generation, you’re far better off putting that effort back in to your websites SEO to reap long term benefit.

Article Source:

Brett C - EzineArticles Expert Author

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