Video Marketing Tips – How To Use Video As A Way To Market Your Business on the Internet

March 28, 2011 by  Filed under: Video 

Online video marketing will be a real boost to your other marketing efforts on the Internet, and it will be even more successful if you develop a plan as to what you wish to accomplish. Typically, video is used to get your message across in a clear and concise way, to repurpose the other types of content you have already been using to build your business, and to allow your prospects to connect with you by hearing and seeing who you are and what you do. All of this adds up to increased visibility, and this will enable you to grow your business quickly with a unique approach.

If you can’t meet your prospects in person, video is the next best thing in terms of connection and sincerity. Imagine being able to see and hear the person you want to do business with, even if they are many miles away from where you live. This is possible, and by scheduling when and what you will create you will have a deeper connection than you ever thought possible.

Use your blog posts and articles written as the basis for the content you will turn into short videos. Divide everything into categories, and then decide how much time you will devote to this each week. I recommend using a Flip or other small camera to film some live action pieces, and keeping them to five minutes or less. These cameras make it easy for you to upload to YouTube and other similar sites, and people will be able to receive your message within minutes. You can then take the same content and create a PowerPoint presentation to upload to YouTube as well. Each video can be given its own unique name, and you can even add music and photos to make it more interesting.

You may want to brand your videos with a logo or other identifying symbol. Create a phrase that people will remember you by. All of this serves to increase your visibility as you repurpose your information in a variety of creative ways.

Video marketing will jumpstart your online visibility. No matter if you are new to marketing yourself on the Internet, or have lots of experience upon which to draw, I encourage you to give video a chance. As you get more proficient with this technology you will be able to share your message with even more people while perfecting and refining what you have to offer to those you serve.

Remember that the reason to start an Internet business is to give you the time and money to live the life you choose. Download a free teleseminar on building your online business and a Special Report on 21 tips to make huge profits from a tiny list by visiting Get Started Marketing Online to learn how to make huge profits with an online business through relationship marketing.

Article Source:

Connie Ragen Green - EzineArticles Expert Author

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