The Importance of Training Videos

July 21, 2012 by  Filed under: Video 
 

Training employees can be an intensive process. Often, employees are handed printed materials to refer to during training, left to their own devices to read the materials, and told to speak up if they have questions about policies and procedure. Many employees aren’t given proper training at all. This can end up costing a business a great deal of time and money, especially when they have to rectify accidental slip ups that employees can make without proper training.

Videos are a great way to help new employees understand the requirements of their position and teach them the ins and outs of how the operation is run. Professionally made videos can break down information for employees to help train and retrain the staff in a simultaneously cost effective and time effective way.

Employee Retention

As an owner or human resources director, one of the greatest demands on you is ensuring employee retention. Keeping employees satisfied with their positions means less turnover and less time and money spent on employee replacement. To keep employees satisfied with their position in the company, you have to properly train them. Staff that understands their job description and their company’s policies and procedures can mean all the difference in employee retention. A well-versed staffer is more likely to remain with a company if the proper time is taken for their training. This allows for an employee to feel knowledgeable about their position and their company. When staffers feel supported by their training, they may feel more engaged and have a greater stake in the company’s overall performance. In the long term, it means greater customer service, greater employee satisfaction, and greater employee retention. A well-educated employee means a happy employee.

Training videos are able to capture and retain your employees’ interest, especially when they are well-made by an experienced production company. The more fun, insightful, and creative your training video is, the more likely your new employees are to genuinely retain the information.

Time and Money

Along with greater employee retention, the solid employee training means less money and time spent correcting problems that happen due to lack of knowledge. When employees are well-versed in the policies, procedures, and their place in the company, they tend to remain loyal to the company. They also save the company in the long run, because they are knowledgeable about the proper way to handle situations. This knowledge means they can tend to problems and come up with effective solutions, instead of actually causing them due to lack of knowledge. In the long run, proper training can save time and money, due to procedures being handled appropriately. Employees solve problems before they arise because they understand the policies of the company. This also has the added benefit of retaining employees longer, saving the company time and money spent on employee searches.

To help your company retain employees and save yourself time and money, the best option is a training video produced by a professional, reputable video production company. Training videos can mean the difference between a mediocre employee and a spectacular one. Seek out a video production company that has both the experience and the passion to create genuinely inspiring training videos for your company, then just press play and reap the benefits.

Danny Gonzales is the owner of Optimum Productions, an Atlanta video production company. Founded in 2007, Optimum Productions is a full service Atlanta video production company which has produced a wide variety of creative, compelling content, including corporate overviews, training videos, commercials, viral videos, and many more.

Article Source:
http://EzineArticles.com/?expert=Danny_Gonzales

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