Advantages of Search Engine Web Marketing

It is no secret that marketing is an exhausting process for any business owner; it can also be quite frustrating and costly as well. Time, effort and money are the three things you will need in order to successfully market your business. But the truth is how many people can actually afford these (read on...)

How to Correctly Optimise the Meta Description Tag

With Google no longer placing any weight on the meta description tag and with it having limited advantages in other search engines its use in SEO has dramatically changed over the past few years. The meta description tag is used by Google to display the snippet of description that appears in the (read on...)

Massage Marketing With Google Local Search

If your massage practice is not showing up in the Google Local Search results when they type in your city or town along with massage e.g. massage San Diego then you are missing out on what is potentially a huge source of clients. Most people don’t even realize that when you type in a (read on...)

How to Optimize Your Site For Google

Here is why off page optimization is just as important as on page. Lets define, off page optimization is a combination of everything that resides away from your web page. The most important thing about ranking your website is inbound links pointing to it. Basically the more links coming to your (read on...)

Increasing Your Sales Through Small Business SEO

Search engine optimization, also known as SEO, is an important step that every small business should take in order to succeed. Through SEO, the website that you set up for your small business would get the internet exposure that it needs. How does small business SEO work? Just like a regular (read on...)

Page Rank Misconceptions

Page Rank is both something which is obsessed upon and also something which is often quite misunderstood. When we talk about Google Page Rank (PR), this is the PR value, which has been assigned to any given page of your website. This is entirely different from the ranking of your page in the (read on...)

How Search Engines Work – Web Spiders and Crawlers

Perhaps it’s best to start off here by making a slight, but important distinction about Search Engines, and that is that generally when people mention the term Internet Search Engines, what they’re actually are referring to – at least in this day and age – are World Wide (read on...)

The Fallacy of Search Engine Marketing Only

Allow me to offer a preemptive caveat – I own a successful search engine marketing company. Like most businesses, we are constantly trying to expand our client base – primarily through using the same search engine and internet marketing methods that we deliver to our clients. A quick (read on...)

SEO Myths – Part 1

This is a series of updated articles on SEO Myths regarding what should and should not be done as part of Search Engine Optimisation (SEO) work. SEO Myths arise from many sources but some are simply from reading out of date articles on old forums and websites. SEO Myths and inaccurate advice (read on...)

Current Methods of Increasing Your Web Ranking According to Search Engines

How much money are you losing by having your web site showing up on page two or twenty two of the search engine results? The cost to your business could be significant especially if you take into account the life time value of a new customer you may have been able to serve had your web site (read on...)