Pay Per Click Software – Market Samurai Review

One of my most convincing arguments for anyone to take part in the 30 Day Challenge offered by Ed Dale, is the opportunity to test out Market Samurai, one of the best pay per click keyword research tools out there. The 30 Day Challenge offers several tutorials on how to use Market Samurai to find a micro niche that hasn’t been tapped into. The software allows you to compile keywords and filter these keywords by eliminating any phrases that have too little traffic, too much competition, as well as other criteria that lucrative niches need to meet.

In addition to keyword research, there are several other tools that are extremely beneficial to any Internet Marketer looking to make money online. One of the newest tools Market Samurai offers is the “Monetization” module that allows you to find affiliate products that compliment your niche. One of the coolest features of the Monetization module is the way that you can connect your blog to the software and instantly create an affiliate ad on your site for the product you choose to promote.

Another great tool is the “Find Content” module that will help you find content such as articles and videos that match your keywords that you found early on doing keyword research with Market Samurai.

There are several other cool features that the software offers such as the Rank Tracker, Promotion, Publish Content and AdWords modules. I haven’t had a chance to utilize everything that Market Samurai has to offer, but what I have tried I absolutely love and would be worth the money it costs to buy the software. I wouldn’t make it my only AdWords software as there are so many other great tools out there, but it will definitely be in my arsenal of tools for now.

-Johnny Todero, Internet Marketer

http://www.payperclicksoftware.org

Article Source: http://EzineArticles.com/?expert=Johnny_Todero

How Pay Per Click Advertising Really Works

Organising keywords, as far as PPC (pay per click advertising) is concerned, can be sorted into three parts.

1. Compile a list of relevant keywords

2. Use them correctly in your Google ads

3. Manage your campaign with the right AdWords software

By the time we get to part three we will need software to manage our PPC campaign and there is nothing better than the wonderful Ad Grenade. 

For now we will concentrate on how to find a suitable list of keyword phrases to use in your PPC campaign – at zero cost!

When it comes to keyword research you can do it all with only two tools and they are both free ! – Traffic Travis and one from Google rather oddly entitled ‘Keyword External Tool’.

I would encourage you to stick to these free products to start with – why spend your hard earned cash when you don’t need to ?

How To Compile A Large list Of Relevant Keywords – FREE

To begin with, compile a list of obvious phrases from your niche, for example ‘grow roses’, ’how to grow roses’, ‘how to grow climbing roses’, ‘how to grow hardy roses’ etc. Another free tip, enter your phrases into the Google search box and see if the dropdown  menu comes up with more gems.

Click on the ‘keyword finder’ in Traffic Travis and enter your list, one at a time, then send everything that T.T. has found to the ‘sorter’ where you will get rid of the inevitable duplications as well as single word phrases and those of more than ten words. Someone checking out free stuff hasn’t got their credit card out ! Now download the whole list to your notepad and delete anything that is not relevant.

At this point we load the entire list into Google’s ‘Keyword Tool External’ and click the ‘Get Keyword Ideas button, then add any extra keywords, that Google has suggested, to the list. Now download your new list to a text file where you will find it conveniently sorted into alphabetical order.

Now sort this list into small groups of very closely matching keywords. I cannot over emphasize how important this is, your pay per click ads must take your customers to pages that not only use the keywords in those ad groups but must focus completely on the subject they suggest.

There isn’t space here to go into a lot of detail on how to use the two tools I have mentioned, however, I think the Google tool is almost self explanatory and Traffic Travis  has some very good tutorials.

Well that’s stage one; two and three will be covered in later articles. I will explain, in part three, how to organise your whole campaign, when it will become obvious why, if you really want to make money, it can only be done with the right AdWords software.

Google PPC Software – Biggest Product Launch of 2009

Pay Per Click Evolution

The one thing we can count on in marketing and big business is the fact that all companies keep advertising on the front burner. Whether its the business that constantly looks for new a better ways to promote the companies and products. Or companies that are looking to monetize success with advertising space. Its and everchanging theme in the world of supply and demand. PPC was always a great option for anyone that wanted to create cheap traffic for websites. Usually these were the online companies and small website owners that didn’t generate the ‘natural’ traffic that has always been coveted. So pay per click could be looked at as a 2nd option , long before Google algorithms keep the webmasters guessing at what it takes to secure top listings for search results. But now many variables, whether man made or simply part of the constant evolution of the online market, have bolstered many changes in the way we use PPC advertising. And WHO is using it.

PPC Creates Its Own Niche

The PPC method was once used for marketing our niche products and websites. Now it has spawned its own set of niche products. From ebooks and special reports to software and forums, the PPC niche is becoming more and more profitable. No matter how you use your PPC campaign, when there is a unique software product on the market, its hard not to take a good , close look. There are some common types of PPC software available. These days you can find out a whole bundle of information. You can find out:

• The Exact Keywords The Competition Uses
• How Many Ads The Competition Has
• How Much They Bid For Each Keyword
• Ad Placement For Each Keyword
• What Products The Competition Is Selling
• Which Affiliate Sites They Promote For

And much more. Thats just the basic idea of what these PPC sofwtare products can do.

How Can PPC Software Help Marketers?

Well the main idea behind PPC software is that it can help marketers discover how successful marketers are making big profits. If you are having trouble getting clicks, some PPC software will show you which keywords are getting the most clicks and how much it is costing the competition for each one.That kind of info is the backbone of many years of research and tweaking. And its safe to say that these successful marketers would rather we not see it. After all, they probably spent a lot of money through trial and error to figure out what really works.

Now , with a few clicks of a button, we can find out what they are doing, and implement the exact same information into our AdWords campaign. Without having to go through any real trials. Another big help is being able to see the cpc that the big marketers are paying. If you know the exact amount that someone with that “blue ribbon” positioning is paying, you can bid a little bit higher, with the perfect keyword set up and steal that coveted spot. The real benefit of that kind of PPC software, is that you know it will work.

There is virtually no real risk. Its almost too good to be true. But eventually these kinds of things evolve, and work themselves out. But it could take years. You just cant tell. This is a simple overview of how these PPC Software Products can be used effectively. In order to get the full idea of all the many advantages, you would have to check out all the different websites and sales pages. And then eventually , buy your own. But I can tell you from experience, that for the price. its totally worth it if you use PPC to market your own products or affiliate products.

Pay Per Click Software – Should You Use It?

There is a ton of different pay per click software packages out their that basically claim to be a miraculous solution to every advertising problem you could be facing, and we all know this is so far from the truth. Pay per click marketing is all about the copy and the keyword research.

The tools on the web like SpyFu will allow you to actually look at a competitors URL and analyze it. The tool will bring back a list of keywords the competitor is bidding on, how many clicks he has a day, what the average amount of money spent per day is.. and so much more. SpyFu is of course limited unless you want to pay for a membership. Most of these tools are like this, where they give you a teaser, then want you to pay for more results. If you truly are using pay per click marketing to generate most of your revenue, you might consider trying one of these tools.

What this article is really about though, is the problem that comes to most of us mentally when we resort to using tools like this. Studying your competition is a good idea for market research, it is a good idea to study his keywords and see where is customers are coming from, it is a good idea to mimic what he is doing to an extent. Here, though, is something bad. You don’t want to simply rely on the information these tools give you and do no research on your own. That it what will ultimately make your business stand out from the next, doing something your competitors are not.

So in short, if you are serious about pay per click marketing, you might consider a spy tool, however, I would highly suggest you just use it to extend your other optimization and research efforts. Do not simply copy what they are doing and cross your fingers. You would likely fail.

Pay Per Click Software – Does it Really Work?

I have been in the online internet affiliate marketing arena for ages now. I have purchased at least 100 different kinds of pay per click software programs that all promised things like

-boost your sales by 1000%”

-double your profits”

-destroy your competitors”

-make $100 a day in a week or less”

I’m sure you have heard all the hype that surrounds these PPC Advertising products and that is just what it is…hype. The creators and people who push these AdWords Software products promise you the world and I, like so many, have fallen into their trap. Why…because I was curious and hungry to make money…more money. Its that simple.

The truth is, I spent thousands of dollars on pay per click software products that didn’t work…actually never worked like they were supposed to.

In my experience, most of these products are so hyped up that they under deliver to my expectations. There are a few good ones out there but at this moment in time, and after all of my purchases, I only use 3 pay per click softwares. All the rest have been deleted from my computer. They were seriously junk.

Of the 3 that I have, they each have a special function that the other doesn’t provide. For PPC, 1 software is directly related and the other 2 are indirectly related but still affect my CPC. By using these 3 softwares in harmony with each other, I am able to get the results that I want, the results that each and every software product promises.

So, in my opinion, Yes, Pay Per Click Software does work but it all depends on your goals. What is the goal you want to achieve? In my case, for my goals, it takes 3 softwares to do the job.

However, I did find out one thing that I ended up valuing more than anything else. As I discovered how time consuming internet marketing can be, I also discovered that “time” was my most precious asset that was slowly being leeched away from me.

I could literally spend 18 hours a day doing the latest pay per click ad, internet marketing strategies and trying out new products but what I really needed was not a product that promised me the world…I needed a product that saved me time.

Most people don’t push an AdWords Software product that saves you time because it’s not that high up on the importance totem pole…greed and instant gratification is and that’s why they marked to you hanging dollar signs in front of your eyes.

If I got a chance to do it all over again, I would find a product or a person that can save me time because as you probably already know, you never have enough time to do your internet marketing business and be with your family.

Its a tough business no doubt but there are rewards.