Dot Tel Domains – Why Do We Need Them?
Our heads spin. Round and round like those wind-up toys. There is so much information, so much data coming at us day in and day out. And many of us have to provide multiple pieces of our contact information to different people every day.
We have Facebook IDs, Twitter IDs, mobile phone numbers, land line numbers, and personal and business website addresses.
We have physical addresses, multiple email addresses, and business addresses (physical and mailing). We have Skype or Google Talk, MSN, usernames for gaming, and for forums, and blogs. It is endless!
And it is driving people crazy. How can we keep track of all this and not have to give the same pieces of information to different people? At the same time we want to protect some kinds of information.
A way was needed on the internet to unify all these different contact types and bring communications back to a single contact point or hub.
It now exists and it is called the Dot Tel Domain. It is the new top level domain extension which you see as ‘.tel’. A top level domain extension is just that bit at the end of a website address including the period.
Let’s say your name is John Smith. You decide to get a Dot Tel with this name. All your contact information is on this single domain name on the internet.
You have a business or personal card with just that name on it. That is all you need to give to anyone who has an internet enabled device such as a PC or a mobile phone. They access this information through any web browser. When you change personal or business details everyone with your Dot Tel name is automatically updated almost instantaneously. Everyone!
And you can protect any contact information you choose to through a process called ‘friending’. This is outside the scope of this article, but you don’t need to worry about the wrong people getting your contact information. Telnic, the promoter of Dot Tel, launched the domain publicly less than a year ago and now there are around 275,000 registrations worldwide.
And remember, you never need to give anyone you know or meet more than just your Dot Tel address. They will always be able to find you.
For more Free information see the Dot Tel Domains Blog.
To see the technology go to this Squidoo Page and follow the links.
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Dot Tel Domain Directories – Five Marketing Considerations
The Dot Tel Domain is a new Top Level Domain which has been created especially to hold contact information and some text. It has been available for purchase, and registration to the public for less than a year. It has clearly increased in popularity because registrations have grown by 2.75 times since not long after it went live.
One type of Dot Tel web site is the directory which is a collection of contact information and text about services, products, or places. Marketing a Dot Tel Directory involves a number of steps. The first step is the Pre-Marketing Phase which takes place before the developer has even started to develop the directory.
Ideally, this pre-marketing phase takes place before the domain name is purchased. This is not always possible especially with the names of cities, which were snapped up largely before the public availability of the domains. It is also not advised because, while doing pre-marketing research someone may take the name if it is still available. Registering a Do Tel Domain is not expensive and it is a good idea to be on the safe side and know that a domain is available if it shows pre-marketing potential. There are five considerations in the pre-marketing process:
1. Keywords
The domain developer should do some online research about the proposed directory’s keywords. If the keywords are reasonably popular, the domain name should be purchased. This protects the name while the developer does more research to see if the domain is worth developing.
2. User Cost
The developer should talk to mobile phone providers to find out their mobile phone web browser prices and what the Dot Tel Domain users will be charged to access domains from their mobile phone web browsers. This is important information because if the directory is expensive to use, no one will use it.
3. Competitors
The developer should now consider the competition for the proposed directory. The competitors are likely to be the Yellow and White Pages of telephone companies, online business directories, online travel directories, online product directories, and other directories that may have been set up for the same purpose as the developer’s domain. All of these areas need to be investigated before the directory is developed. What prices are other directories charging customers? How many listings do they have? How good are these directories’ mobile phone web sites, and how much data is in each page compared to Dot Tel data? Many other questions will emerge from a study of the competitors.
4. Traffic
A Dot Tel Directory must have traffic in order to be able to charge its customers for listings, and advertising. The amount of traffic is normally the first question a customer will ask about when they are asked about a listing. A domain also needs traffic in order to get users clicking on the Cost-Per-Click advertising. In March, 2010, AdSense will become available on the domains.
The developer needs to know that they can drive traffic to the directory they want to build. A good supporting web site structure to get traffic is to have a blog. It to promote the directory’s keywords by adding good content, and explanations about the Dot Tel. A Twitter account is also a good support, and can build up a following from both the blog and by the developer following other Twitter accounts. The advantages of a blog and a Twitter account, are that they are free and can be used to just what kind of interest there is in the keywords.
5. Revenue
The proposed Dot Tel Domain can generate revenue from customers from multiple sources. These include tiered listings for customers. Prices can be charged depending on what information a customer wants to be included in their listing. Paid advertisements can be placed on any page of a domain for a customer. The developer needs to find out whether advertisers will support the domain. This is where pre-marketing becomes quite hard. It is really about doing the footwork necessary to obtain the information to make a decision on proceeding with the Dot Tel Domain’s development.
These five pre-marketing steps will help Dot Tel Domain owners to decide about whether to develop their Dot Tel Domains. They are recommended for people who do not want to waste time and effort developing something that may turn out to be unprofitable for them. But all owners should remember that the technology is new and most people whom they approach will not know yet about Dot Tel Domains.
Bill Rutherfurd is an early Dot Tel adopter. It is a great tool for a cheap web presence with fast access to contact data and information especially on mobile phones. To find information about the Taupo, New Zealand directory please go to http://www.squidoo.com/Taupodottel. Bill has the Dot tel Domains Blog which can be visited at http://www.dottel.blogspot.com.
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Dot Tel For Individuals
The Dot Tel is a communications specific domain targeted to mobile phones which, unlike all other domain names, operates from a part of the internet called the Domain Name System (DNS). This is the place where IP addresses for computers attached to the internet are stored.
Telnic, an English company, persuaded ICAAN, the international internet governing body, to grant it the right to operate the new domains. Telnic does not register domains, but sponsors companies that do.
The DNS is ideal for the storage of data. Telnic created the Dot Tel as a storage place for contact information. When you buy one of the domains you will also get a username and password to access your management control panel (Telhosting panel) which is where you will enter data for all the domains that you own at a single registrar. This is where you take control of your new domain.
You will also be able to join Telfriends which is a website that controls all the ‘friending’ in the Dot Tel community, which is comprised currently of 250,000 domains. Friending enables the domain owner to set which people can access certain information. The purpose of Telfriends is to protect personal information.
Within your Dot Tel you can store contact information such as phone numbers, sms, VoIP, email, fax numbers, and instant messaging. You can also store content links such as your personal web pages, business web pages, your social networking and your blog. Remember you can make private any of these you want to make private. You can record the location of your work, your home, or any other place you might wish to put on a Google Map. It is very useful to have locations on mobile phones. When walking in a city or driving you can stop or pull your car over and find the place you want to go to on the Google Map.
For example, you have a game of squash and the person you are meeting has not been to the squash court before. You tell them to look at your personal Dot Tel on their mobile phone under sports on your homepage. They can then access the location on Google Maps from their mobile phone. Wow! This, of course, applies equally to restaurants, cafes, and any other places you want to meet people.
If you are a gamer you can have your gaming identities on your Dot Tel. Also, you have keywords that you can use on each.tel page, up to 2,000 characters long, to write anything you like.
Another thing about any Dot Tel is that it is a global domain which can be accessed from any device connected to the internet anywhere in the world. Your data can be updated in near real-time in your Telhosting panel so the information is always up-to-date. This means you do not have to advise people if you have changed any contact details because all anyone has is JohnSmith.tel. Everyone, by definition, has your current data.
Lastly, you do not have to pay any fees for hosting of your individual domain. The only cost is the annual registration fee of around $10 to $15. You also do not need to hire anyone to build the web site for you as, I can assure you, you will be able to do it yourself.
Dot Tel for individuals! – I wonder how we managed before this technology?
Bill Rutherfurd is an early Dot Tel adopter. He considers it peerless at providing a cheap web presence with fast access to contact data and information especially on mobile phones. To find information about his Taupo, New Zealand directory please go to http://www.squidoo.com/Taupodottel. His blog can be found at http://www.dottel.blogspot.com.
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Dot Tel Domains – How to Use Them
The Dot Tel domain, which can also be written as.tel, Dottel, Dot-tel, differs from other Top Level Domains (TLDs) on the internet. This domain extension (.tel) has its own control panel which is called ‘Telhosting’. A domain is purchased just like any other domain name. They will obviously already have a username and password for their domain registrar’s web site.
When they log in they will see an option for managing their Dot Tel(s). It might be called something like ‘Domain Control Panel’. This will have the link to the Telhosting page.
Many registrars, but not all, will require a new username and password to access the owner’s Telhosting panel. If so, they will need to set a new username and password. They can then begin to manage their domain. The tasks involved in managing Dot Tels include entering contact records, information, Google Map locations, descriptive text, and the general configuration of folders and sub-domains.
Usually, all of the domains that a person owns at the same registrar will use the same Telhosting panel and username and password. In this case, the owner will need only one Telhosting username and password. An exception would include an owner paying a third party to enter data to a Dot Tel. The owner would generally not want a third party to access all domains in their account. A separate Telhosting account can be created which has a new Telhosting username and password which can be made available to the third party.
It is possible to make the Telhosting username and password the same as the web site registrar username and password at some registrars. Some registrars require that the two sets of usernames and passwords be different. The reader can check with their registrar of their web site’s policy.
There is also a feature called ‘Telfriends’. Telfriends enables the owner of a Dot Tel to make any of the contact information on their domain private. The owner signs up on the Telfriend’s web site. This requires a third set of usernames and passwords. They can then receive friending requests from end users which they can either approve or decline.
An end user of a Dot Tel web site can also sign up to Telfriend’s web site. They require an email address, a username and a password. They can then send friending requests to the owner of any Dot Tel on which they wish to see private data or ‘friend’. Once approved they can access the private information of that particular web site.
To summarize, these are the basics of Dot Tel web site management. This information should enable anyone to begin managing their own domains or friend other peoples domains.
Bill Rutherfurd is an early Dot Tel adopter. He thinks it is great at providing a cheap web presence. He values the fast access to contact data and information which is especially optimized for mobile phones. He operates a Taupo, New Zealand Directory at http://www.squidoo.com/Taupodottel. He also has a blog at http://www.dottel.blogspot.com.
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Dot Tel Domains and Viral Video
Dot Tel technology utilizes the Domain Name System of the internet to provide fast, and accurate contact information in the form of directory web sites, individual web sites, and business web sites. In the one year that it has been available, it has been adopted slowly. This article examines possible strategies in the viral video medium for bringing Dot Tel to broader public and business attention.
Dot Tel is useful, but its adoption appears to be slow and this is because it has failed to capture the attention of a broad cross-section of the public and of business entities. A viral video appeals to people sufficiently that they forward it on to other people. Those people in turn forward it to their people and so on until a single video can be seen by literally hundreds of thousands or even millions of people.
There have been some attempts by Dot Tel registrars and owners to create viral videos of Dot Tel technology but these attempts have largely failed to attract attention on YouTube.com, the best place for videos. The promoter of the technology, Telnic of the UK, has produced some video content as well and viewings have reached a few thousand, and in the best case 13,000. It seems that none of the videos released to date have any kind of hook, or reason for people to send the video to other people.
A good example of a successful viral video is the Britain’s Got Talent video of Paul Potts, the now well known tenor. In the video he arrives on stage looking rather motley and by the time he leaves he has the audience in the palms of his hands and he has impressed the judges tremendously. His video was viewed by millions of people on YouTube.com. This type of video appeals emotionally but it is much harder to register emotionally when creating a video for a business.
One attempt at emotional appeal in a business was that of the ice cream company, Haagen Dazs. It developed a campaign about the reasonably well-known disappearance of honey bees. This consisted of humans dressed as bees performing a rap song about the problem of Colony Collapse Disorder. This had an emotional appeal centered around the fact that our food supply depends to a significant degree on bees. People are also naturally inclined to worry about animals (insects) and the environment. The video got some traction on YouTube.com going over one million viewings.
With Dot Tel the situation may be a little more difficult. The only emotional content in the technology concerns the environment. Dot Tel, unlike its competitors – Yellow Pages and White Pages among others – does not require any paper for users to get to its directory information. This hook has not been utilized correctly yet and is a significant advantage. It is one possibility for getting the broader public interested in the technology. This green issue should be employed heavily in bringing Dot Tel further into the public consciousness.
Another example of the possibilities of viral video could involve the construction industry. Dot Tel has a real advantage in projects for making project contacts available immediately, and project wide. A video which could potentially go viral within the building and construction industries would be a ‘before and after’ clip on a construction project.
The before scene could contain builders, sub-contractors, and other project partners fishing around for bits of paper containing contact information about the project. Some of them would find their bits of paper out of date. They could be falling down ladders and queuing to get to the sole computer on their level of the project. The after video would picture a calmer scene with the builders and project partners just reaching for their cellphones and connecting to the project Dot Tel web site. With a couple of button presses they reach the person that they want.
I think this approach could be good for Dot Tel because it shows a genuine and demonstrable value in the technology itself. It does not just leave it up to the viewer to figure out why they need a Dot Tel. People do not want to think too hard when viewing video, but a real point of value will be watched and passed on within a commercial sector.
In summary, there are opportunities to use viral video to improve the penetration of Dot Tel technology into the public consciousness. They should be used as soon as possible to develop this domain technology’s reach quickly.
Bill Rutherfurd is an early Dot Tel adopter. He thinks it is great for providing a cheap web presence with fast access to contact data and information especially on mobile phones. To find information about his Taupo, New Zealand Dot Tel directory please go to http://www.squidoo.com/Taupodottel. His dottel blog can also be found at http://www.dottel.blogspot.com.
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