Arm Yourself! To Win the War Against Spam!

May 4, 2009 by Butterfly | Leave a Comment Filed under: Email 

Unfortunately, fighting SPAM has become an ever increasing challenge in every day online life! Even with the passage of the CAN-SPAM legislation which took effect in the United States in January of 2004, this does not seem to have diminished the volume of *spam* at all and appears to have (read on...)



How to Avoid Spam Filters

April 14, 2009 by Butterfly | 1 Comment Filed under: Email 

For marketers who send emails on a regular basis, spam filters are the scourge of many a campaign. Not only do an average 10 to 20% of emails sent become victims of spam blocker software, but even permission-based emails can get filtered out of in-boxes as spam. Understanding how spam filters (read on...)