Is Your Viral Video Contagious?

What makes Internet video spread like a pandemic? What do the most watched viral videos have in common? It’s the fact that they touch our emotions. Think of any recent web video you have sent or received. If it was a good viral video, you likely experienced a strong feeling accompanied by (read on...)

Video Marketing Production Tips You Can Use Right Away

Here are some tips that will help you make and market better videos. There are 2 sections to this article, video marketing tips and video production tips. Before you market your video you have to produce it in a quality format, which means you’ll need the following equipment: Microphones - (read on...)

Online Video Production – Using Royalty Free Music

Music is one of the best ways to spice up your video production and make it more entertaining. So does that mean you can download the latest #1 hit tune off the Billboard charts and use in on your online video? Nope, sorry. Well, you can, if you do not mind risking a lawsuit. And sue they will. (read on...)

Video Production – Taping a Talking Head

The “Talking head” is one of the most widely used shots in video production. Anytime you interview someone or have someone speaking directly into the camera, that is considered a talking head. Here are some tips to make it easier for you. First, consider the location where you are (read on...)

Video Production Online – Using Characters to Tell a Story

What Makes a Video Worth Watching? Story, characters and emotion are key elements in creating a video that’s fun for the audience to watch. You have to entertain people or they will be gone in a flash. Even marketing videos have to be fun or they will not be effective because no one will (read on...)

Online Video Viewers – A Fickle Bunch

I read some statistics today that were a bit disheartening. According to Tube Mogule dot com, online video viewers are some of the most impatient people imaginable.  After a mere ten seconds of watching, 10% of online video viewers have clicked out of your video.  By the one minute mark, over (read on...)

Video Production Tips – Close-Ups, Your Most Important Shot

In video production, shots are classified as wide, medium, or close-ups. A wide shot shows the entire scene, the close-up concentrates on a small detail and a medium shot is somewhere in between. All three are important but the close-up is by far the MOST important. It is also the type of shot (read on...)

Script Writing For Video Production

The script is the heart of your video production. So what makes a good video script? Concise, conversational and easy-to-read. Video script writing is the exact opposite from technical writing or academic writing. Those forms of writing use complex sentences, ten-dollar words and are usually very (read on...)

Online Video Marketing – What Style Of Video Works Best?

Flashy videos sell better than boring videos. That might sound silly and obvious, but as a video producer, you always have to question what the audience will respond to so you can deliver. Should you spend extra time and money creating flashy graphics or just settle for the cheap and easy plain (read on...)